Strategic Partnership Proposal

Operational Leadership
& Strategic
Development

Prepared For

Danny Porte

Positive Flight Records

Prepared By

Dr. Jameelah "Just Jay" Wilkerson

ImJustJay.com | The Hype Magazine Agency

Date: October 27, 2026Valid: May 31, 2026
Positive Flight Records

Executive Summary

Positive Flight Records is built on a strong foundation of purpose, creativity, and community impact. The vision to empower artists and create meaningful music that uplifts communities is clear and powerful.

This proposal outlines a strategic partnership where Dr. Jameelah Wilkerson steps in as Operations Manager / Chief Operating Officer (COO) to build the internal structure, systems, and industry alignment necessary to elevate the label and its artists to the next level.

With 25+ years of experience in media, artist development, branding, and operational infrastructure, this role focuses on:

Creating strong internal systems
Enhancing artist development processes
Strengthening brand identity and visibility
Building a structured and scalable foundation

Vision Alignment

Positive Flight Records Represents

Empowerment through music
Integrity-driven creative direction
Community-focused impact

This Partnership Brings

Structure, clarity & consistency
Long-term growth alignment
Strategic artist support systems
Scalable operational foundation

Scope of Work

01

Operational Infrastructure

Backend systems for daily operations
Structured workflows for artist onboarding
Internal tools for communication & tracking
Streamlined processes for releases & campaigns
02

Artist Development Systems

Artist branding and positioning
Creative direction & identity development
Content planning and consistency systems
Structured rollout planning for music releases
03

Marketing & Visibility

Press release development & distribution
Media placements and platform features
Social media structure and content direction
Campaign planning for releases & announcements
04

Network & Industry Alignment

Strategic introductions to key industry contacts
Coordination with DJs, media outlets & platforms
Development of collaboration opportunities
Guidance on navigating industry relationships
05

Label Structure & Brand Development

Position Positive Flight as a structured brand
Strengthen messaging and visual identity
Align internal operations with long-term vision
Build a cohesive ecosystem for artists & team

Artist Focus

CashTank

Traevon Caughman

Motivational Hip-Hop
Develop brand identity around purpose-driven messaging
Strengthen content and audience engagement
Build consistency across platforms and performances

Devon Golder

VP of Artist Development & A&R

R&B · Neo Soul · Country
Enhance artist development systems
Strengthen production direction and creative output
Support multi-genre positioning
Align leadership role with structured artist growth

Implementation Timeline

01

Foundation

Weeks 1–4

System setup and organization
Artist assessments and planning
Brand and operational alignment

02

Activation

Weeks 5–8

Campaign structure implementation
Content systems rollout
Media and visibility initiatives

03

Ongoing Development

Month 3+

Continued system refinement
Artist growth support
Brand and operational consistency

Investment

Initial Engagement — One-Time

$5,000

Strategy, Systems Buildout & Full Operational Setup — the complete foundation package that makes Positive Flight Records ready to scale.

Included in Setup

Systems architecture & setup
Artist onboarding workflows
Brand & operational alignment
30/60/90-day roadmap

Ongoing Monthly Engagement

Level 01

Maintenance

"Stay Structured & Active"

$450/month

Keep the engine running with light-touch oversight and monthly strategic check-ins.

System oversight & monitoring
Monthly strategy check-ins
Light strategic guidance
Access to Jay's network & resources
Level 02Most Popular

Development

"Active Growth & Execution"

$1,500/month

Full support across artist development, systems, campaigns, and ongoing strategic direction.

Active support across all systems
Artist development guidance
Campaign planning & execution
Ongoing strategic direction
Media & visibility support
Level 03

Full COO

"Hands-On Leadership"

$3,000/month

Jay embedded in the label — full operational leadership, direct artist involvement, and complete system management.

Hands-on operational leadership
Full system management
Direct involvement with artists & team
On-site support when needed
Weekly executive strategy calls
Open to Negotiation

The Numbers Are
A Starting Point.

This is a position Dr. Wilkerson is genuinely excited about. The salary, engagement tier, and terms outlined above are a framework — not a final offer. The right long-term fit matters more than the numbers. If Positive Flight Records sees the vision, let's talk and build the right arrangement together.

"Structure creates freedom. Let's build the right structure for Positive Flight Records — together."

— Dr. Jameelah "Just Jay" Wilkerson

Next Steps

1

Review this proposal

2

Select your engagement level

3

Schedule onboarding call

4

Begin implementation

Ready to move forward?

Accept This Offer

Select your monthly engagement level above, then accept to confirm.

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